Challenge.

Welcoming and familairizing the international community with the Goldenes Quartier and connecting them with Viennese and life in Vienna.

Project.

Created the  Goldenes Quartier Salon Events - launched in 2019 - Edutainment Experiences around diverse subjects such as fashion, craftmanship, heritage, sustainability, architecture. The invited guests from Vienna's international community can meet and connect with internationally minded Viennese in a comfortable atmosphere. 

Bespoke events have been hosted at Rimowa, Pomelatto, Campari Bar, ... and most recently at the pristine, museum-quality Valentino "bijou" boutique by David Chipperfield, followed by drinks and tasty nibbles at the Park Hyatt Vienna. (Photos | S. Selig)

Outcome.

Creating closer connections, other than just shopping, with the Goldenes Quartier and social contacts and relationships are established between the internationals and Viennese community.