Salon Events in the Goldenes Quartier
Challenge.
Welcoming and familairizing the international community with the Goldenes Quartier and connecting them with Viennese and life in Vienna.
Project.
Created the Goldenes Quartier Salon Events - launched in 2019 - Edutainment Experiences around diverse subjects such as fashion, craftmanship, heritage, sustainability, architecture. The invited guests from Vienna's international community can meet and connect with internationally minded Viennese in a comfortable atmosphere.
Bespoke events have been hosted at Rimowa, Pomelatto, Campari Bar, ... and most recently at the pristine, museum-quality Valentino "bijou" boutique by David Chipperfield, followed by drinks and tasty nibbles at the Park Hyatt Vienna. (Photos | S. Selig)
Outcome.
Creating closer connections, other than just shopping, with the Goldenes Quartier and social contacts and relationships are established between the internationals and Viennese community.